The challenge
Booking is where brand usually disappears.
The visitor is handed to a third-party form that looks like nowhere, which undoes the impression the rest of the site just created.
Opportunity
Booking is part of the brand
Not an appendix to it.
The solution
The same type, spacing and motion, all the way through.
While staying ruthlessly simple in structure.
Design decision
Branded booking
Same place, all the way to confirmation.
The booking step keeps the site's visual language while remaining structurally as simple as any good form.
Outcome
A booking that feels like the same place.
As the rest of the site.